Project Overview
Project Info: A graphic design class assignment at Noble Desktop
Timeline: June 2017
Role and Responsibilities: Designed the logo for my art sale business
Concept Statement
The name of the art sale business is called Eliana's Art, and it is essentially an art collection curated by Eliana (me). The target market would be the same as what Christie's and Sotheby's are aiming at: relatively high-end market. Therefore, the logo was designed to be elegant and sophisticated, so as to attract high-end clients, yet not to overshadow the actual artworks nor the logos/names of the artists. The red dot in the logo represents the same red dot that usually appears next to an sold art piece in gallery.